If you want to become the next popular blogger, you need to produce content that people want to share. Popular bloggers usually post content across multiple social media accounts that is both aesthetically pleasing and satisfying for the user. Make sure you have the following essentials to achieve social media fame.
1. A High Quality Camera or Recording Device
Most successful bloggers do more than just write; they also post pictures or video blogs (vlogs). Depending on the type of content that you want to produce, you'll need to invest in the right equipment. A high quality digital single-lens reflex camera (DSLR) is a great option for beginners. You can easily learn how to use the camera by attending a workshop or class. Another benefit of a DSLR is that you can take both still shots and videos with the same camera.
You may wonder why you need special equipment; after all, many bloggers use their smart phones to produce at least some of their content. However, these bloggers already have an established fan base. When trying to build and improve your number of fans, it is best to maximize the quality of your work.
2. Editing Software
Though a shaky, blurry cell phone video might help a blogger go viral if it features awe-inspiring content, to maintain long-term fame on social media, your videos need to look professional. It makes sense to purchase quality editing software, such as Davinci Resolve 12. Davinci Resolve 12 allows you to pan and zoom as needed so that your videos are from the perfect angle. You can also adjust the colors and hues to achieve your desired effect.
If you're filming lengthy videos, it can be difficult to capture your desired message in a single take. Use Davinci Resolve to splice your best scenes together for an amazing final product.
3. A Consistent Social Media Presence
If possible, you need to use the same name across all forms of social media. This makes it easier for your fans to find and follow you. New followers will also be able to easily recognize you if you use the same identity. You may want to use the same profile picture or logo for all of your accounts. Think of yourself as a brand; you want people to know who you are, and being consistent with your name and image helps ensure that they do know.